A brand is essentially the face of a business. It is what reflects the personality of the business and distinguishes it from other businesses in the mind of the consumers. A brand is a promise made by the business to the consumer that their trust in your products and services will be rewarded with quality, consistency and accuracy.
Your brand is what other people say about you when you’re not in the room. - Jeff Bezos
A brand is the first impression that a consumer has of a business; therefore it becomes crucial for the brand design to be up to the mark. Contrary to the current belief, brand design is not merely to make the brand look good. It is about creating an identity for the brand in such a way that it will evoke such emotions and feelings consumers that are in tune with what the company and its products/services represents.
Brands are like plants; they need to be properly nurtured and developed to be able to provide fruitful results. As a leading brand design company in Pune, it is the objective of Promising Designs to study and understand a brand from every angle in order to give it the proper nourishment it needs to grow and flourish. Our aim is to create an innovative and compelling platform for brands that will strike a chord with customers and position them for consistent growth.
We work with our clients throughout the entire branding process right from understanding brand objectives through a thorough brand analysis, to developing ideas to construct the brand through an effective narrative, brand architecture and establishing brand personality, to implementing the same through strategic brand design and finally to establish widespread brand communication to create a buzz among the target audience.